<aside> <img src="notion://custom_emoji/cb353509-0ba9-43f7-b684-a949936bd301/1f7c6387-8c49-8061-b463-007a6cc50ec4" alt="notion://custom_emoji/cb353509-0ba9-43f7-b684-a949936bd301/1f7c6387-8c49-8061-b463-007a6cc50ec4" width="40px" />

Hello hello! I’m **Richard Illingworth**

I’ve set up 100,000+ inboxes and if there’s one thing I’ve learned, it’s this:

Emails sent at the right time are 74% more likely to win a deal. But most cold emails fail because they hit when prospects don’t care.

This playbook breaks down timing triggers top 1% of agencies use with examples you can steal today.

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But the perfect timing won’t save you if the email goes to spam.

Use the code DELIVERED to get 15% off inboxes that land in the primary inbox.

→ https://premiuminboxes.com/?fpr=linkedin&fp_sid=notion

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Mastering the Art of Cold Email Timing

How to Use This

10 Sales Triggers I use for Cold Email

Bonus: Where to Find These Triggers Fast

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Quick Tips (to Not Screw It Up)

• Reference the trigger, but lead with the problem you solve
• Keep your first line under 20 words
• Match their tone - casual > corporate
• Avoid assumptions - ask smart questions, don’t guess
• Make the email feel like a reply, not a pitch
• Personalization ≠ relevance. Be timely and useful
• Always tie back to a clear outcome or pain you solve </aside>